The Olive Oil Guy Is Now a Certified B Corporation™

Amazing news

The Olive Oil Guy is now a Certified B Corporation™ 🎉

Third-party verified. People, planet, and flavour—measured.

Certified B Corporation badge

Why this matters (and what it says about us)

We didn’t start OOG to be another “nice label on a shelf.” We started it to raise the bar for how olive oil is sourced, judged, and enjoyed—from grove to your kitchen. B Corp certification is how we prove that the way we do business matches what we say we believe.

In short, B Corps meet high standards of social and environmental performance, accountability, and transparency—verified by B Lab. It looks across the whole business—workers, community, environment, customers, and governance—not just profits. Curious what’s evaluated? See the B Impact Assessment.

What B Corp actually means (no buzzwords, just facts)

Translation: policies, data, supplier practices—the works. It’s a high bar (as it should be).

What this looks like at OOG

  • Sommelier-led sourcing. Single-varietal and regional oils with traceable provenance (learn the official olive-oil categories).
  • Grower respect. We work closely with producers so quality and fairness travel together.
  • Less waste, more taste. Thoughtful formats, considered logistics, durability over disposability.
  • Radical clarity. Plain-English labels, open supply partnerships, real education over hype.

Certification doesn’t change our DNA—it validates it. And for the curious, extra-virgin olive oil’s benefits are widely studied— here’s a simple overview from Harvard Health.

What changes for you

  • Confidence. A third party has assessed our impact across the business via the B Impact Assessment.
  • Better information. We’ll keep sharing what we’re improving next, aligned with evolving B Corp standards.
  • Same obsession with flavour. Freshness, varietal character, and food-pairing first. Always.

The road here (and ahead)

B Corp asks for evidence, not vibes. We’re committed to continuous improvement as standards evolve— see how the bar is rising in the performance requirements.

Quick B Corp Q&A

Is B Corp a one-and-done?
No—companies re-verify on a recurring cycle. It’s about continuous improvement under evolving standards.
Does B Corp tell me how the oil tastes?
No—B Corp is about the business’s impact. Flavour comes from harvest choices, varietals, and expertise (that’s our sommelier lane!). If you’re new to the category, the International Olive Council has a clear primer.
What does the “B” stand for?
“Benefit for all”—serving people and planet alongside profit. Read more at B Lab’s certification page.
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B Corporation™ and B Corp™ are trademarks licensed by B Lab®.